Why the New Name? or How Real Living Beauty became Beauty Coup:
The Internet is a strange place.
When I was 15, that series of crazy dial-up noises would connect me to a chat room – before the phrase had nefarious connotations – where I could talk to people from around the globe. My “handle” was DelphiniumTwinkleQ. The Q was silent, because I was 15.
This chatting with people who lived All Over the Planet felt like magic. When I was in China two years later, my mom and I could send a piece of “e-mail” to my dad, and we would get his reply the very next day. It was a crazy, topsy-turvy, whole new world.
Almost 20 years later, we are immersed in that new world, our lives all but run by the technological advances we’ve made. Through social media we reconnect with old friends and cultivate professional relationships. We develop creative projects with people who live on different continents. We write blogs and meet strangers and those strangers become friends (hi, Jennie!). Some of our closest friendships evolve primarily through texts, emails, and instant messaging chats. We share our opinions and are cheered on, challenged, shamed, scolded, bolstered and championed by the voices of people we will never meet. We rally behind causes with countless like-minded unknown individuals, and we change the world.
This is what I see happening right now with how women are perceived and valued. We are rising up as a collective voice to challenge absurd standards of beauty, to recognize our inherent diversity, and to be valued for all that we are.
Thanks, in part, to the Internet, companies are dropping sexist practices, a teenager in Pakistan stood up to the Taliban and started an international movement, there are more shows to watch (good shows!) featuring a variety of complex female characters, women are shattering glass ceilings left and right, a toy company aimed at training girls to be engineers aired their best ad yet during the Advertising Mecca, and like our efforts here at Beauty Coup (BC Represent!), numerous self-confidence movements, features, and projects (fun projects! clever projects!) emerged, showing us what women really look like (even celebrity women), spreading joy, and bolstering a sense of self-worth in women and girls.
Real Living Beauty served us well. It helped me and S (and sometimes Lou) introduce ourselves to all of you. It allowed us to share our many (many, many) opinions. It provided a forum for us to discover and share a wealth of wonderful people, projects, shows, books, programs, and so on and so forth, and to call out the jerkwads who really get it wrong. And we’ll continue to do all of that.
However. It’s time to call this Internet phenomenon what it really is: A Revolution.
Many women have argued that to convince all women that they are beautiful is counter-productive, because it’s still a focus on Beauty. I disagree. I believe these are the seeds of the Revolution. As long as women are caught up in insecurities about their physical appearance – consumed by “Am I too _______?” or “Am I _______ enough?” – they cannot focus on the things that truly matter. When women feel beautiful, when they Believe They Are Beautiful, they are able to set aside cosmetic concerns and put their energy into so much more.
Revolutions can start anywhere – lunch counters, basements, buses, campuses, meeting halls – this Revolution started on the Internet. This Revolution starts with Beauty. If we do not feel Less Than due to the supposed confines or mythical shortcomings of our physical appearance, there is no limit to what we can accomplish.
Some of you will say that feeling beautiful isn’t important. That women can accomplish anything even if they don’t feel beautiful. I don’t entirely disagree. What I will say is that the efforts to make women feel less than beautiful, to sidetrack us with the idea that we must be vigilant about improving our appearance in accordance with the standards of men, these are tools of oppression. If we already feel beautiful, we become impervious to those methods of control. We become greater than our oppressors. We stand up, and we demand our due.
And because I couldn’t pick just one:
Welcome to Beauty Coup.